Trendjacking Without Trying Too Hard: Preserving Brand Integrity While Staying Relevant
Restaurants face a perpetual dilemma in social media marketing: jump on trending topics to stay visible or maintain a consistent brand voice that might not always align with viral moments. The space between these approaches is where the magic happens—thoughtful trendjacking that maintains your restaurant’s personality while tapping into cultural relevance.
How to Create a Local Fame Loop Using Just Instagram Stories
Build face recognition and turn casual locals into loyal walk-ins… without spending a cent on ads.
Silent Signals: How Your Restaurant’s Digital Body Language Is Turning Customers Away
Your restaurant speaks volumes online without saying a word. Just like in-person body language reveals true feelings, your digital presence sends silent signals that potential customers interpret instinctively. Many restaurant owners focus solely on beautiful food photos and clever copy while overlooking the subtle digital behaviors that actually drive customers away.
How to Stop Locals from Scrolling Past Your Restaurant on Social Media
People don’t scroll slowly. They swipe fast. They barely look. So if your post doesn’t grab them in half a second, you’re invisible.